EdgeTheory is an AI-native narrative intelligence company. EdgeTheory’s technology accelerates and optimizes decision-making in the information environment #NarrativeIntelligence. Every day on websites, social media, blogs, and other online channels, countless conversations take shape, spread, and exert influence over everything from business and politics to science to culture. These conversations become stories — “narratives” — that carry with them meaning, purpose, themes, and goals. True, false, or somewhere in between, narratives can win or lose business, elections, and wars. EdgeTheory’s AI-powered technology allows its customers to analyze the ways conversations become narratives, how those narratives grow, and how they shape their world. These tools empower users to see patterns and trends among the people and organizations that drive these narratives, revealing the ways they originate, who is amplifying them, how they get distorted and repurposed, and their potential impact on.
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